Press Kit

ReloHQ Press Kit

ReloHQ is a move-abroad planning app that gives people one guided place to organize an international move — a personalized roadmap, documents, budget, housing research, and fact-checked country guides.

About ReloHQ

ReloHQ is a move-abroad planning app that gives people one guided place to organize an international move — a personalized roadmap, documents, budget, housing research, and fact-checked country guides.

ReloHQ is built for people moving abroad and for the agencies who guide them — turning a scattered, stressful process into one clear, step-by-step plan.

Founder — Sarah Elena

Sarah Elena has lived in Costa Rica since 2015 and has helped hundreds of families make their move abroad through her relocation agency, RelocateNow Costa Rica.

She appears on HGTV’s World’s Bargain Dream Homes (Season 1, 2026) in the Limón and Puntarenas episodes, and is a contributor to International Living.

She hosts Pura Vida Perspectives, winner of the English category at the 2025 Latin Podcast Awards (produced with La Resortera audio & podcast) — available on Spotify and YouTube.

She runs one Facebook community of 57,000+ members and co-hosts another of 54,000+ — more than 110,000 members combined — and reaches an 18,000-subscriber email list.

She has hosted 13+ in-person events across Costa Rica — week-long Expat Retreats in Esterillos and La Fortuna, and 3-day Roadmap to Costa Rica conferences in San José — each with 40–50 attendees. Beyond her own events, Sarah is a public figure and speaker who has presented at other conferences across the move-abroad community.

Costa Rica is her primary focus, and she also runs relocation programs in Panama (relocatenowpanama.com).

Sarah Elena, founder of ReloHQ, in Costa Rica
Sarah Elena, Founder
Awards & press🏆 2025 Latin Podcast Awards — Winner, English categoryHGTV · World’s Bargain Dream HomesInternational Living
Sarah Elena presenting at ReloHQ's Roadmap to Costa Rica Conference
ReloHQ’s Roadmap to Costa Rica Conference
The ReloHQ community together in Costa Rica
The ReloHQ community in Costa Rica

Her story

Sarah moved to Costa Rica at 23, leaving a career as a social worker in the United States for a country where she barely knew anyone. A year after arriving she became pregnant — and soon found herself raising her daughter alone, learning a new language and culture while building a life far from home as a single parent.

The early years were hard. But she kept going — figuring out the systems one form, one move, and one small win at a time, and turning that hard-won knowledge into a living. She built RelocateNow into a full relocation agency — one of several ventures she founded along the way.

Today her daughter is nine, their life in Costa Rica is simply home, and the path that once felt impossible is the one Sarah helps other people walk every day.

From RelocateNow to ReloHQ

RelocateNow is Sarah’s relocation agency — a working team that walks clients through every step of a move to Costa Rica, A to Z, with hands-on, one-on-one support.

After guiding hundreds of people through the same journey, Sarah kept seeing the same questions, forms, and milestones come up again and again. ReloHQ is what she built to put that guidance in everyone’s hands — years of real moves turned into a roadmap, checklists, and tools anyone planning a move abroad can use.

RelocateNow still does the high-touch, done-with-you work; ReloHQ makes the same roadmap self-serve. It’s the tool Sarah wishes she’d had at 23.

Fact sheet

Individual plan$19/month, with a 7-day free trial
Agency plans$59 / $119 / $229 per month, with a 14-day free trial
Country profiles28 fact-checked country profiles
ClaireClaire is a fictional relocation personal assistant — not a real person.
AppsiOS and Android apps are launching soon — App Store and Google Play links will be added here on approval.

The app

A quick walkthrough of the ReloHQ app, plus screenshots for use in coverage.

Media contact

For interviews, assets, or questions:

✉ sarah@lasarahelena.com

Downloads

App screenshots
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Photos
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App Store and Google Play badges will be added on launch.